BRAZIL COUNTRY MANAGER
Online Gaming
Job Overview
ERA is excited to be partnering with an exciting Crypto iGaming business based in Melbourne, Australia, is expanding its global presence and is seeking a dynamic and strategic Brazil Country Manager. This role offers a unique opportunity to establish and lead the companys entry into the Brazilian market, leveraging your expertise in the iGaming industry and your understanding of the local market.
Responsibilities
- Market Entry Strategy: Develop and execute a comprehensive market entry strategy for the Brazilian iGaming market, aligning with the companys overall business objectives.
- Conduct thorough market research to identify opportunities, challenges, and competitive landscape, providing insights to the leadership team.
- Brand Localisation: Adapt and localise the brand strategy to resonate with the Brazilian audience, ensuring cultural relevance and sensitivity.
- Collaborate with the Head of Marketing and global marketing teams to tailor marketing initiatives for the Brazilian market.
- Regulatory Compliance: Navigate and ensure compliance with local regulations and licensing requirements within the Brazilian gaming industry.
- Establish strong relationships with regulatory bodies and industry associations to facilitate a smooth entry into the market.
- Business Development: Identify and forge strategic partnerships with key stakeholders in the Brazilian gaming ecosystem, including potential affiliates, influencers, and business partners.
- Drive initiatives to expand the customer base and maximise Net Gaming Revenue (NGR) within the Brazilian market.
- Team Leadership: Build and lead a high-performing local team, ensuring they are aligned with the company values and goals.
- Provide mentorship and guidance to the team members to drive successful market entry and sustained growth.
Requirements
- In-depth Knowledge: Proven understanding of the global iGaming/Wagering market with specific expertise in the Brazilian gaming landscape.
- Previous experience in a senior role with a focus on market entry and business development.
- Industry Expertise: Background in the gaming, betting, or crypto industry, preferably within a B2C context.
- Familiarity with the Brazilian gaming regulations and industry trends.
- Strategic Leadership: Demonstrated ability to develop and implement successful market entry strategies.
- Strong strategic thinking and decision-making skills.
- Communication and Collaboration: Excellent communication skills, both written and verbal, with the ability to collaborate effectively with cross-functional teams.
- Fluency in Portuguese and English is essential.